Fictix
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FAKE COMPANIES · MADE TO ORDER

Test data that actually feels real.

Pick an industry, a stage, a size. Generate a company with books that reconcile — and the mistakes you choose to hide.
Series A B2B SaaS · ~40 people · $3.2M ARR · 5yr history
INDUSTRY
STAGE
SIZE
GENERATE THIS COMPANY →
30 seconds to first file·no credit card·or browse archetypes →
22 TOOLS · REAL EXPORT FORMATS · BOOKS THAT MATCH
QUICKBOOKS ×
STRIPE ×
MERCURY ×
GUSTO ×
RAMP ×
HUBSPOT ×
INTERCOM ×
KLAVIYO ×
XERO ×
NETSUITE ×
SHOPIFY ×
BREX ×
BILL ×
PIPEDRIVE ×
ZENDESK ×
FRESHBOOKS ×
CHARGEBEE ×
PADDLE ×
QUICKBOOKS ×
STRIPE ×
MERCURY ×
GUSTO ×
RAMP ×
HUBSPOT ×
INTERCOM ×
KLAVIYO ×
XERO ×
NETSUITE ×
SHOPIFY ×
BREX ×
BILL ×
PIPEDRIVE ×
ZENDESK ×
FRESHBOOKS ×
CHARGEBEE ×
PADDLE ×
ONE ENGINE · TWO JOBS

Fake it to test. Clone it to demo.

FOR TESTING & EVALS
Random, reproducible, full of planted mistakes.
Spin the dials and generate a company nobody's ever seen — fictional, coherent, and seeded with the exact bugs you want to catch.
PICK A PROFILE
B2B SaaSSeries A~40 peopleDTCMarketplaceFintech
PLANTED NEEDLES
Same bill twiceGhost workerWrong periodBooks don't match
Browse archetypes →
CHAPTER 01START

One field. Three modes.

Pick how you start. Type a domain. Paste a seed. Or just grab one tool's data.
fictix.ai · new company
STEP 1 / 4 · SEED

Where do we start?

Type any web address. We'll build a fake company from it.
FROM DOMAINbuild a company
FROM SEEDsame one again
ONE TOOL ONLYskip the company
https://
START →
OR PICK ONE OF THESE
Northwind0xA8F2317B
Tidewater Goods0x4C9D2F18
A

From a domain

Type any URL. We build the company — founders, money, customers, news.
B

From a seed

Paste a code. Get the exact same company every time.
C

One tool only

Skip the company. Just want clean QuickBooks data? Pick the tool and go.
CHAPTER 02THE COMPANY

A whole company, on one page.

Founders, money, customers, news — all on one page. Built in seconds. Click anything to change it.
0
PARTS
Who they are, what they make, who they sell to, how they grew.
0+
FIELDS YOU CAN EDIT
Click any number. Type a new one. The rest catches up.
0
STORY BLOCKS
Start. Today. What's next. Rewrite any of them.
fictix.ai · northwind.io · the company
H
Northwind
"Headless browsers as infrastructure for AI agents"
Series BDevTools
NARRATIVE · ORIGIN
Founded early 2022 by Anya Reyes and Daniel Kwon, both ex-Stripe infrastructure engineers, after they shipped an internal browser-pool service that became the backbone of half a dozen products.
KEY METRICS
StageSeries B
ARR$8.2M
Growth (YoY)+312%
Total Raised$24M
Net Retention138%
Burn Rate$420K/mo
LEADERSHIP · 6 LISTED
AR
Anya Reyes
Co-founder, CEOMar 2022ex-Stripe Platform
DK
Daniel Kwon
Co-founder, CTOMar 2022ex-Stripe Browser
MW
Marcus Williams
VP EngineeringOct 2024ex-Cloudflare
CHAPTER 03SET IT UP

Pick what's broken about the books.

Six ready-to-go setups. Or plant your own mistakes across eight kinds. Or make the books not match between tools. Every choice tells you why.
SCENARIOS · ONE-CLICK RECIPES
Clean books
Audit-ready · matches
A little messy
Real small business
Month-end mess
Bookkeeper missed Q3
Books don't match
Stripe vs QuickBooks
Find the fraud
Round numbers · ghost staff
Growing too fast
Vendor names everywhere
NEEDLES · MISTAKES WE HIDE
0 planted across 8 categories
Same Bill Twice0
Name Mix-Ups0
Wrong Category0
Missing Info0
Wrong Date0
Looks Like Fraud0
TOOLS THAT SHOULD MATCH (BUT DON'T)
COHERENT
BREAK
Stripe QuickBooks0%
Gusto QuickBooks0%
Mercury QuickBooks0%
Ramp QuickBooks0%
EDUCATION
WHAT WE HID · VENDOR NAME MIX-UPS
Vendor Name Mix-Ups · One company name shows up four ways: ClearView LLC, Clearview Sol., CLEARVIEW, Clear View Inc.
HOW TO FIND IT
Group names that look almost the same. Watch for big spending split across them.
CHAPTER 04DASHBOARD

Look at the company you just made.

See your fake company like it's real. Money in, money out, top customers, planted mistakes. Every number adds up the same way every time.
fictix.ai · northwind.io · dashboard
DASHBOARD
EXPLORE
TABLES
QUERY
● STATIC
↓ EXPORT
ARR
$0.0M
+12.4%
MRR
$0K
+4.2%
CASH
$0.0M
−$190K
BURN
$0K
+3.1%
RUNWAY
0.0mo
−1.1mo
HEADCOUNT
0
+5 QoQ
CUSTOMERS
0
+84 net
NEEDLES
0
planted
REVENUE & EXPENSE · 12mo
MRR WATERFALL
TOP CUSTOMERS
Anthropic$220K
Replit$185K
Pika Labs$140K
Vercel$98K
Cresta$72K
12+
CHARTS
8
KEY NUMBERS
0
FAKE PLACEHOLDERS
100%
SAME EVERY TIME
CHAPTER 05DOWNLOAD

Real files. In a zip. Yours.

Each tool's data looks like the tool. QuickBooks looks like QuickBooks. Stripe looks like Stripe. All in one zip, ready to use.
EXPORT
Northwind · v1
FORMAT
CSV
files in a zip
API
live data · paid
PLATFORMS · 8 of 8
QuickBooks0 rec
Stripe0 rec
Mercury0 rec
Ramp0 rec
Gusto0 rec
HubSpot0 rec
Intercom0 rec
Klaviyo0 rec
8 CSVs · one zip · download
↓ DOWNLOAD ZIP
YOUR DOWNLOAD
northwind-v1.zip
├─ quickbooks/
│ ├─ invoices.csv   4,820 rows
│ ├─ bills.csv   1,240 rows
│ ├─ customers.csv     412 rows
│ └─ chart-of-accounts.csv     142 rows
├─ stripe/
│ ├─ charges.csv   8,410 rows
│ ├─ payouts.csv     224 rows
│ └─ subscriptions.csv   1,204 rows
├─ mercury/
│ └─ transactions.csv   1,240 rows
├─ ramp/
├─ gusto/
├─ hubspot/
├─ intercom/
├─ klaviyo/
├─ NEEDLE_MANIFEST.json   21 needles
└─ SEED.txt   0xA8F2317B
The list tells you what we hid and where. The code makes the same zip every time.
WHAT YOU GET

Six things other fake-data tools get wrong.

01

Matches.

Stripe matches QuickBooks. Payroll matches your ledger. Bank matches the books.
02

Repeats.

Same code, same company. Save a code to get the exact same data tomorrow.
03

Tunable.

Clean books. Some mess. A lot of mess. You pick.
04

Real.

Each file looks like the real thing. QuickBooks looks like QuickBooks. Stripe looks like Stripe.
05

Versions.

Make a clean one. Then a messy one. Then a broken one. Same company.
06

Teaches.

Every needle comes with a lesson: what it is, where it's hiding, how to find it.
NEEDLES IN THE BOOKS

We hide the needles. Your system finds them.

A needle is a hidden mistake in the books. We plant eight kinds. We tell you what's hidden, where, and how to spot it. Then your AI gets a grade.
Same Bill TwiceName Mix-UpsWrong CategoryMissing InfoWrong DateBooks Don't MatchLooks Like FraudEdit History
NEEDLESAME BILL TWICE
WHAT WE HID
Invoice INV-1042 entered two times — same customer, same $4,820, three days apart, slightly different note
HOW TO FIND IT
Match by amount, customer, and a 7-day window. Check Stripe to see only one was real.
READY-MADE

Six fake companies you can use right now.

Generated from archetypes — pick a profile, get a company. Browse all archetypes →
PRICING

Start free. Pay when it's wired in.

EXPLORE
$0
See that it's real.
Generate full-fidelity companies
Browse the books in your browser
1 connector (single-system)
Short-lived projects
No saved seed — not reproducible
START FREE
MOST PICK THIS
ACTIVATE
$10/mo credits
Add a card. Turn on usage.
Cross-system correlation — books reconcile
Saved seeds + deterministic replay
Planted needles + ground-truth scoring
Native export packs (QuickBooks-shaped)
Light live API · pay-as-you-go beyond credits
ADD A CARD →
SCALE
Prepaid
Wired into your stack.
Discounted prepaid credit pool
Full live API + time-advancing simulation
Scenario engine + regression matrices
Webhooks + CI integration
Team seats + PM→engineer handoff
GET STARTED →
ENTERPRISE
Custom
Parity, compliance, contract.
Everything in Scale
All connectors + parity SLA
SSO + audit export
Prepaid credits + subscription-schedule ramps
Dedicated support
TALK TO SALES

Generate your first company.

GET STARTED — FREE →
no credit card · 30 seconds to first file